The digital automaton and the circuits of affects in social networks: an analysis of the concept of a spiritual automaton in Deleuze’s Image-Time and its unfolding in digital interfaces
DOI:
https://doi.org/10.18568/cmc.v16i47.2092Keywords:
Redes sociais, autômato espiritual, autômato digital, padrão de comportamento, processo de decisãoAbstract
This article investigates the relationship between the concept of spiritual automaton, as developed by G. Deleuze in his text on the cinema, Image-Time, and the digital automata that appear in the social networks of our times. Concepts such as psychological automaton, self-movement of thought, choice and suggestion, behavior pattern and user profile are explored to understand the current relationship that we maintain with the digital interfaces, in order to make explicit the new thinking and affects processes that emerge from social networks.
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