Digital Labor: the organizing role of communication

Authors

DOI:

https://doi.org/10.18568/cmc.v18i51.2279

Keywords:

Trabalho Digital, Plataformização do Trabalho, Organização de Trabalhadores em Plataformas

Abstract

The paper aims to theorize on digital labor from communication point of view. Thus, it discusses the platformization of labor beyond the so-called “uberization” and with race, gender, class and territory perspectives. It considers platforms as means of production and communication, with logics of interactions and productive processes since their designs. The article discusses, then, the role of communication as an organizer of digital labor both in the control and management of work on platforms and in the possibilities of organizing workers, whether in associations, unions, platform cooperatives or more informal arrangements.

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Author Biography

Rafael Grohmann, Universidade do Vale do Rio dos Sinos (UNISINOS)

Professor at the Graduate Program in Communication Sciences at Universidade do Vale do Rio dos Sinos (UNISINOS). Coordinator of the Research Lab DigiLabour. Coordinator in Brazil of the Fairwork project, from the Oxford University. Researcher at the project Histories of AI: a genealogy of power, from the Cambridge University. PhD in Communication Sciences at USP.

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Published

2021-03-22

How to Cite

Grohmann, R. (2021). Digital Labor: the organizing role of communication. Comunicação Mídia E Consumo, 18(51), 185. https://doi.org/10.18568/cmc.v18i51.2279

Issue

Vol. 18 No. 51 (2021): JANEIRO/ABRIL

Section

Artigos

License

Authors retain the copyright and grant the journal the right to first publication, with the work simultaneously licensed under the Creative Commons Attribution License that allows the work sharing with acknowledgment of authorship and initial publication in this magazine.

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