Pop culture journalism: approximations through semiotic territorialities in the digital context

Authors

  • Ronaldo Henn Universidade do Vale do Rio dos Sinos (UNISINOS)
  • Christian Gonzatti Universidade do Vale do Rio dos Sinos (UNISINOS)

DOI:

https://doi.org/10.18568/cmc.v18i53.2335

Keywords:

Cultura Pop, Jornalismo, Redes Digitais

Abstract

The article aims to problematize the emergence of news coverage focused on the signs of pop culture. It's a conceptual work that takes a look at media processes, through rules perceived as expressions of superfluencies, which generate tensions in the interface with journalism. The article talks about practices within journalism that will occupy what will be read as volatile, futile, of a more emotional order and, historically, will attribute values constructed in the order of the feminine. At the moment in the digital culture creates specific platforms selected for celebrities, musical pop, universe nerds, films and series, soap operas, here is a configuration of journalism that draws itself as pop. In the end, there is the possibility of thinking about these journalistic singularities as triggers of semiotic territorialities.

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Author Biographies

Ronaldo Henn, Universidade do Vale do Rio dos Sinos (UNISINOS)

Graduated in Social Communication Major in Journalism at Universidade do Vale do Rio dos Sinos (1984), master’s in Communication and Semiotics at Pontifícia Universidade Católica de São Paulo (1994), PhD in Communication and Semiotics at Pontifícia Universidade Católica de São Paulo (2000) and post-doc at Universidade Nova de Lisboa. Currently works as an assistant professor at Universidade do Vale do Rio dos Sinos and works as a researcher at the Post-Graduate Program of Communication Sciences, with research that approach the production of events in digital social media with focus on the mobilizations of global occupation, behavioral movements and other narrativities. Ronaldo is a PQ/CNPq researcher Level 2. 

Christian Gonzatti, Universidade do Vale do Rio dos Sinos (UNISINOS)

PhD student and Master in Sciences of Communication, emphasis on Media Processes in the line of research of Languages and Journalistic Practices at Unisinos, with a CAPES scholarship. Graduated in Social Communication, with a title in Advertisement, also at Unisinos, with full scholarship. Member of the LIC, Cyberevent Research Lab, at the Post-Graduate Program in Communication Sciences at Unisinos, since 2012, working on research that articulate themes of journalism, such as event theories, network processes and digital media and semiotic studies. The article is a result of exploratory and analytical processes resulting from the master’s in Communication Sciences that the author had accomplished under the guidance of Ronaldo Henn, at PPGCCOM at Unisinos. 

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Published

2021-12-20

How to Cite

Henn, R., & Gonzatti, C. (2021). Pop culture journalism: approximations through semiotic territorialities in the digital context. Comunicação Mídia E Consumo, 18(53). https://doi.org/10.18568/cmc.v18i53.2335

Issue

Vol. 18 No. 53 (2021): SETEMBRO/DEZEMBRO

Section

Artigos

License

Authors retain the copyright and grant the journal the right to first publication, with the work simultaneously licensed under the Creative Commons Attribution License that allows the work sharing with acknowledgment of authorship and initial publication in this magazine.